Privacy Policy

Last Updated: December 2023

1. Information We Collect

To provide you with our premium bedding products and ensure a seamless shopping experience, we collect the following types of information:

Personal Information

• Contact Details: Name, email address, shipping address, and phone number
• Payment Information: Credit/debit card details (processed securely through our PCI-compliant payment gateway), PayPal account information
• Order History: Products purchased, including bedding sets, duvet covers, pillows, and other items from our collection

Technical Information

• Device Information: IP address, browser type, device type, and operating system
• Usage Data: Pages visited, products viewed, time spent on site, and referral sources
• Location Data: General geographic location for shipping and currency conversion purposes

2. How We Use Your Information

We use your information to enhance your shopping experience and provide our global customers with exceptional service:

• Order Processing: To process and fulfill your orders for bedding products, including duvets, pillows, sheets, and other items
• Customer Service: To respond to your inquiries and provide support through our customer care team
• Personalization: To recommend products that match your preferences, such as silk duvet inserts or memory foam pillows
• Security: To monitor for fraudulent activity and protect your account
• Improvements: To enhance our website, product offerings, and customer experience
• Communication: To send order confirmations, shipping updates, and (with your consent) marketing communications

3. Data Sharing and Disclosure

We value your trust and only share your information in the following limited circumstances:

• Service Providers: With trusted partners who assist in payment processing, shipping, and website operations
• Legal Compliance: When required by law or to protect our rights, customers, or business
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• International Shipping: With shipping carriers to deliver your orders worldwide (excluding some remote areas and select Asian regions)

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We implement comprehensive security measures to protect your information, mirroring the quality and care we put into our bedding products:

• SSL Encryption: All data transmitted between your browser and our website is encrypted
• PCI Compliance: We adhere to Payment Card Industry Data Security Standards for all payment processing
• Secure Storage: Your data is stored on secure servers with limited access
• Data Retention: We retain your information only as long as necessary for business purposes or as required by law
• International Data Transfers: As a global retailer, your data may be processed in various countries with adequate data protection measures

5. Your Rights and Choices

You have control over your personal information, including the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Update or correct inaccurate information in your account
• Deletion: Request deletion of your personal information, subject to legal requirements
• Opt-Out: Unsubscribe from marketing communications at any time
• Data Portability: Request your data in a structured, machine-readable format
• Restrict Processing: Object to or limit how we use your data in certain circumstances

To exercise these rights, please contact us using the information provided below.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience:

• Essential Cookies: Required for basic site functionality and secure checkout
• Analytical Cookies: Help us understand how customers interact with our website
• Preference Cookies: Remember your settings and preferences
• Marketing Cookies: Used to show relevant advertisements (with your consent)

You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.

7. International Customers

As we serve customers globally (excluding some remote areas and select Asian regions), we comply with international data protection regulations including GDPR for European customers and CCPA for California residents. All transactions are processed in US dollars, and we implement appropriate safeguards for international data transfers.

8. Children’s Privacy

Our website is not intended for children under 16, and we do not knowingly collect personal information from children. Our products are designed for adult purchasers seeking quality bedding solutions.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a new effective date.

10. Contact Us